Understanding the psychology behind consumer behavior can unlock powerful strategies for marketing and product development.
理解消费者行为背后的心理学可以为营销和产品开发解锁强大的策略。
我曾在洛杉矶当卡车司机，去城市学院读书，我想报名参加陶艺课，但已经满了。所以我报了建筑课。这是个意外。
The companies that will thrive are those that see change as an opportunity, not a threat.
Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple.
——2008年2月19日在斯坦福大学演讲
【释义】：慷慨但不浪费，节俭却不吝啬。
好的建筑就像好朋友 - 随时间推移而变得更好。