Businesses must reconnect company success with social progress. Shared value is not social responsibility, philanthropy, or even sustainability, but a new way to achieve economic success. It is not on the margin of what companies do but at the center. We believe that it can give rise to the next major transformation of business thinking.
企业必须将公司的成功与社会进步重新联系起来。共享价值不是社会责任，不是慈善事业，甚至不是可持续发展，而是一种获得经济成功的新方式。它不在公司所做的事情的边缘，而是在中心。我们相信它可以引发下一次商业思维的重大转变。
一个人固守道德而不能发扬光大，信仰主张又不能坚定不移，这种人有他不能算有，没有他不能算无。
真正的领导力意味着为了更美好的明天而做出艰难的决定。
It's not just the ad, but the product that must be interesting.