
终结
The end of life is happiness, and happiness is tranquility.
Our lives begin to end the day we become silent about things that matter.
2016年:贝索斯致股东信《每天都要像创业的第一天那样》
'Jeff, what does Day 2 look like?' 'Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1.' To be sure, this kind of decline would happen in extreme slow motion. An established company might harvest Day 2 for decades, but the final result would still come.