The other thing about modern society and why it causes this anxiety, is that we have nothing at its center that is non-human. We are the first society to be living in a world where we don't worship anything other than ourselves. We think very highly of ourselves, and so we should; we've put people on the Moon, done all sorts of extraordinary things. And so we tend to worship ourselves.

I wanted to create something that would make athletes better, and I wanted to build the best product in the world.

We must constantly look at things in a different way.

Innovation is not just about creating something new; it's about improving what already exists to make life better for our customers.