"The truth is often ugly, but it must be told."

Forgetting is the only victory over death.

运用神机的人，众人不知道他的功劳，在明处争斗不休的人，众人却都知道他。 

The future belongs to those who balance profit with purpose.

世界充满了神奇的事物，耐心地等待我们的感官变得更加敏锐。

I got the idea to start Amazon 16 years ago. I came across the fact that Web usage was growing at 2，300 percent per year. I'd never seen or heard of anything that grew that fast， and the idea of building an online bookstore with millions of titles -- something that simply couldn't exist in the physical world -- was very exciting to me. I had just turned 30 years old， and I'd been married for a year. I told my wife MacKenzie that I wanted to quit my job and go do this crazy thing that probably wouldn't work since most startups don't， and I wasn't sure what would happen after that. MacKenzie (also a Princeton grad and sitting here in the second row) told me I should go for it. As a young boy， I'd been a garage inventor. I'd invented an automatic gate closer out of cement-filled tires， a solar cooker that didn't work very well out of an umbrella and tinfoil， baking-pan alarms to entrap my siblings. I'd always wanted to be an inventor， and she wanted me to follow my passion.

成功不在于你赚了多少钱，而在于你对人们生活的影响。