You have to be able to adapt to changing market conditions. If you can't adapt, you won't survive.
你必须能够适应不断变化的市场条件。如果你不能适应，你就无法生存。
Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value.
I think it's very important to have a feedback loop， where you're constantly thinking about what you've done and how you could be doing it better.I think that's the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.