I don't try to predict the market. I just try to buy stocks that are cheap and hold them for the long term.
You can't just make architecture for the sake of architecture. You have to make architecture for people.
I think it's important to take risks and to challenge yourself. That's how you grow as an artist and as a person.
We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
The best solutions often come from listening—to the ocean, to the fish, and to the communities that depend on them.