根本上来说，我认为长远思考才能做到不可能的事情。积极主动地取悦客户，赢得他们的信任，这能从客户那里获得更多的业务。即使在新的商业领域也是如此。用长远的眼光来考虑，让客户和股东的利益保持一致。
2012年：贝索斯致股东信《长远思考才能做到不可能的事情》
All I can do is follow my instincts, because I'll never please everyone.
晏子春秋
The best way to predict the future is to create it.
Loneliness is a lifelong companion, an established fact. Instead of denying it, fighting it, and avoiding it needlessly, you’d better accept it, let it protect you from going home in the crowd, and let it accompany you to breakfast on Saturday morning and tidy up the sunshine.