当[竞争者]在早晨洗澡的时候，他们在想如何超过他们的一个主要竞争对手。我们在早晨洗澡的时候，我们在想如何让我们的客户更满意。实际上，我们想如何发明一些新的东西，我已经看到这个模式在我们的所有业务中重复出现。
When [competitors are] in the shower in the morning, they're thinking about how they're going to get ahead of one of their top competitors. Here in the shower, we're thinking about how we are going to invent something on behalf of a customer.
世界被创造出来是为了在一本美丽的书中终结。
损失让你变得勤奋，而不是利润。
最伟大的故事是那些让我们质疑自己生活的故事。
The dialogue between science and society must be continuous and transparent.
The truth is not always what we want to hear, but it is what we need to know.
It's not about how much you have, but how much you enjoy what you have.