The past is never dead. It's not even past.

我们写的每一个方程都是宇宙的一首诗，是存在伟大史诗中的一节。

在商业中，如果你不前进，你就在落后。没有停滞不前的余地。

That's exhilarating if you're doing well, and very crushing if you're not. It leads, in the worst cases -- in the analysis of a sociologist like Emil Durkheim -- it leads to increased rates of suicide. There are more suicides in developed, individualistic countries than in any other part of the world. And some of the reason for that is that people take what happens to them extremely personally -- they own their success, but they also own their failure.

创新不是对每件事都说“是”，而是对所有非关键特性说“不”。

客户的声音应该永远是房间里最响亮的。