引导的关键是让人们更容易做出更好的选择。

一个行为的后果会影响它再次发生的概率。

"Every book is a journey, and every journey changes you."

Take one simple thing — almost anything — but take it extremely seriously， as if it was the only thing in the world， or maybe the entire world is in it — and by taking it seriously you’ll light up the sky.

Success in the oil industry requires not just capital, but vision and relentless execution.

真相很少是纯粹的，也从不简单。