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True innovation happens when you question the assumptions everyone else accepts.
The most difficult thing is to be simple.
Psychology must be a purely descriptive science.
Success is built on a foundation of trust—trust in your team, your products, and your customers.
简单的东西往往能唤起最强烈的情感。
最好的决策来自于同时倾听数据和人的声音。
Mental activity is the organism's way of engaging with the world.