事
The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil.
I strongly believe that missionaries make better products. They care more. For a missionary， it's not just about the business. There has to be a business， and the business has to make sense， but that's not why you do it. You do it because you have something meaningful that motivates you.
If you never want to be criticized， for goodness' sake don't do anything new.
I ask senior leaders to not do anything unless they're willing to do it for 10 years.
Sometimes we measure things and see that in the short term they actually hurt sales, and we do it anyway.
If you only do things where you know the answer in advance, your company goes away.
I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.
You can have the best technology, you can have the best business model, but if the storytelling isn't amazing, it won't matter. Nobody will watch.
If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.