Incentives matter because they guide behavior in predictable ways.

写作是一种理解世界和我在其中位置的方式。

Quality is never an accident; it is always the result of intelligent effort.

The key to successful filmmaking is to never lose sight of the story you're trying to tell.

讲好故事的关键是在具体中找到普遍真理。

"You have to be willing to be misunderstood if you're going to innovate."

The food industry has a responsibility to both people and the planet.