2000年：贝索斯致股东信《即使在最残酷的时期，也将努力把公司打造更具“重量”》

"The most important thing is to tell a good story. Everything else is secondary."

To be a philosopher is not merely to have subtle thoughts, nor even to found a school, but so to love wisdom as to live according to its dictates.

质量是企业的生命，是品牌的基础。

男孩和他的心已经成为了朋友，彼此都无法背叛对方

我们必须不仅仅以利润来衡量成功，还要以影响力来衡量。