"Psychology must focus on the utility of mental operations."
我们行业的创新并不总是意味着高科技,有时是把基础工作做得更好。
创新不仅仅是创造新产品;而是重新思考我们如何做每件事。
Coming up with an idea is the least important part of creating something great. It has to be the right idea and have good taste, but the execution and delivery are what’s key.