战略是关于使自己与竞争对手区别开来。这不是一个做得更好的问题，而是一个做得不同的问题。

Watch your thoughts, for they become words. Watch your words, for they become actions. Watch your actions, for they become habits. Watch your habits, for they become your character. And watch your character, for it becomes your destiny. What we think, we become.

渔民的智慧与任何科学家的数据一样宝贵。