Given the choice between the experience of pain and nothing, I would choose pain.
If you're going to try, go all the way. Otherwise, don't even start.
人是自己的世界。
一切东西的真实价格，即对于想要获得它的人来说真正付出的代价，是获得它所付出的辛劳和麻烦。
不要为了别人而活，要为自己而活。
Design is not just what it looks like and feels like. Design is how it works.
1998年，贝索斯致股东信