The focus of blue ocean strategy is to make the competition irrelevant by creating a leap in value for both buyers and the company.
蓝海战略的重点是通过为买家和公司创造价值的飞跃，使竞争变得无关紧要。
首先去取得你的事实，然后你才能够随心所欲的扭曲误解它。
Wealth is the product of man's capacity to think.
Your passion in life should fit you exactly； but your purpose in life should exceed you. Work for something much larger than yourself.
真正的发现之旅不在于寻找新的景观，而在于拥有新的眼光。
纯粹自然状态的条件...是每个人对每个人的战争状态。