A great brand is built on trust, quality, and consistency.
一个伟大的品牌建立在信任、质量和一致性之上。
做求职者的背景调查时,原雇主可能不愿意或被禁止说任何负面的东西,所以,应发送这样的调查信息:"如果您强烈认为这位求职者极其出色,请给我回邮件。" 如果他们不回复,就当作是对候选人的否定。
Take one simple thing — almost anything — but take it extremely seriously, as if it was the only thing in the world, or maybe the entire world is in it — and by taking it seriously you’ll light up the sky.
艺术家必须创造自己的神话。