引导的关键是让人们更容易做出更好的选择。
The key to nudge is to make it easy for people to make better choices.
I don't know what's better gettin' laid or gettin' paid.
Education about sustainable seafood choices empowers consumers to drive positive change.
设计就是倾听——倾听场地、倾听人们、倾听环境。
2003年:贝索斯致股东信《寄希望于通过为客户提供最大的价值,从而创造更长远的利润》