Just as in a good novel, a good program must be full of interesting ideas, and very, very few words.
The interest of the behaviorist in man's doings is more than the interest of the spectator—he wants to control man's reactions as physical scientists want to control and manipulate other natural phenomena.
I wanted to sell a million records, and I sold a million records. I wanted to go platinum; I went platinum. I've been working nonstop since I was 15. I don't even know how to chill out.