每一个实验，即使是失败的，也会教会你一些有价值的东西。
Every experiment, even the ones that fail, teaches you something valuable.
"Every sentence is a leap of faith."
"The more that you read, the more things you will know. The more that you learn, the more places you'll go."
Rule of 7 in research. You can find out anything if you are willing to go seven levels. If the first source you ask doesn’t know， ask them who you should ask next， and so on down the line. If you are willing to go to the 7th source， you’ll almost always get your answer.
你不能仅仅问顾客他们想要什么，然后试图满足他们。等你把产品开发出来时，他们可能已经想要新的东西了。
The circular economy presents tremendous opportunities for our industry to reinvent itself.