Never invest in any idea you can't illustrate with a crayon.

可持续林业不是成本，而是对我们未来的投资。

世界上最强大的品牌是一个讲得好的故事。

2015年：贝索斯致股东信《全世界对失败最宽容的公司》

Sustainability isn't an option; it's a responsibility we owe to future generations.

The true history of a people is written in the margins of official history.

心是脆弱的东西，容易破碎但难以修复。

A people without children would face a hopeless future; a country without trees would face a future with even less hope.

在市场设计中，简洁往往能带来更好的结果。