The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways.

超越顾客的期望。如果你这样做，他们会一次又一次地回来。给他们想要的——再多一点。

每个分子都有一个故事，催化剂帮助我们书写新的篇章。

傲慢的人突然显达，上天也会惩罚他；疏漏放纵的人，努力求进取，上天也会宽容他的行为。

最好的领导者是那些培养其他领导者的人。

Reality is a question of perspective; the further you get from the past, the more concrete and plausible it seems.