Advertising doesn't create a product advantage. It can only convey it.

We change our behavior when the pain of staying the same becomes greater than the pain of changing. Consequences give us the pain that motivates us to change.

The goal of education is not to increase the amount of knowledge but to create the possibilities for a child to invent and discover, to create men who are capable of doing new things.

所谓仁人，只要能做到自己想成功时先帮别人成功，自己想得到时先帮别人得到，就可以了。推己及人，可算实行仁的方法。

We are being drowned in a sea of irrelevance.

创新区分了领导者和追随者。