我不是主人，我是奴隶。

贪心不知足易招侮辱，不如节俭而守廉洁之气。求取功名而冒犯节义，不如节俭而成全节义。巧取豪夺而致积怨，不如节俭而养心性。放纵自己满足欲望，不如节俭而安定性情。

如果你是用信用卡租车，不要购买额外的保险。

"Love and madness are close neighbors in the human heart."

2017年：贝索斯致股东信《让高标准渗透公司文化》

I believe in the power of storytelling. It's how we connect, how we understand each other.

It's not about being the best, it's about being better than you were yesterday.

你透露得越少，人们就越会好奇。