那些自认为被上天选中的人们不喜欢谈及痛苦的取舍抉择。他们喜欢谈论幸福感满满的解决方案，从而可以根除整个的问题，至少在他们的想象里。
The anointed don't like to talk about painful trade-offs. They like to talk about happy "solutions” that get rid of the whole problem- at least in their imagination.
愛とは、相手を理解しようとすることだ。
充满激情可以提高25点智商。
2007年：贝索斯致股东信《我们改变工具，工具也改变我们》
Listen to everyone in your company and figure out ways to get them talking. The folks on the front lines—the ones who actually talk to the customer—are the only ones who really know what's going on out there. You'd better find out what they know.
我对记忆了解得越多，就越不信任它。