Minimalism is not about reduction, but about revealing the essence.
The greatest risk lies in not knowing what you're doing.
The ideal of behaviorism is to eliminate coercion: to apply controls by changing the environment in such a way as to reinforce the kind of behavior that benefits everyone.
扩展程序的最好方法是扩展它。
On developing company culture: "Part of company culture is path-dependent—it's the lessons you learn along the way."