故事是我们理解世界的方式，但也是我们欺骗自己的方式。

2005年：贝索斯致股东信《尽管是数字在发挥作用，但决策因素还是“判断”》

I see everything. That is my curse.

If you never want to be criticized， for goodness' sake don't do anything new.

I don't care if you're black, white, straight, bisexual, gay, lesbian, short, tall, fat, skinny, rich or poor. If you're nice to me, I'll be nice to you. Simple as that.

耶稣基督的福音是一个计划，向我们展示如何成为我们的天父希望我们成为的样子。