我们的判断是，以降价的形式提高对客户的回报率和规模经济，会建立长期的良性循环，带来金额更高的自由现金流，从而为亚马逊带来更宝贵的价值。
2005年：贝索斯致股东信《尽管是数字在发挥作用，但决策因素还是“判断”》
Tudo vale a pena quando a alma não é pequena.
释义：学习广博的知识，需要孜孜不倦地学习；学习能够坚持不懈，就有了坚定的志向。
Art is an explosion, and the explosion itself is art. 艺术是一种爆炸，而爆炸本身就是艺术。
Even the strongest man needs someone to stand by him.
Don't just sell products—sell values and vision.