The more specific you are, the more universal you become.
——1896年,伦敦蒙难后许多人问孙:“我们看到你,你这位先生的革命事业不知道失败过多少次了,为什么还不丧气,总是这么热心呢?这是什么理由呢?”
All good writing is swimming under water and holding your breath.
Success comes from understanding your customers better than they understand themselves.