It is hard to read a newspaper or watch a television newscast without encountering someone who has come up with a new 'solution' to society's 'problems.'

In the midst of winter, I found there was, within me, an invincible summer.

Data is the new oil. It's valuable, but if unrefined it cannot really be used. It has to be changed into gas, plastic, chemicals, etc to create a valuable entity that drives profitable activity; so must data be broken down, analyzed for it to have value.