别成为最好的，成为唯一的。

2003年：贝索斯致股东信《寄希望于通过为客户提供最大的价值，从而创造更长远的利润》

The best films are those that leave the audience with questions, not answers.

在数学中，你并不理解事物。你只是习惯了它们。

The game is afoot.

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways.

Dance is the timeless interpretation of life.

让我们团结起来，为祖国的独立和自由而战。

The study of mathematics is like air or gravity – it’s everywhere, even if you don’t see it.

如果量子力学没有让你深感震惊，那说明你还没有理解它。