美感标志着我们邂逅了我们心目中的美好生活的具体表现。《幸福的建筑》

如果你不坚持某些东西，你就会为任何事屈服。

We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren’t that many things people use twice a day.

一个伟大的剪辑师知道何时坚持，何时放弃。

战略描绘着公司寻求独特而打造的领域。