伟大的品牌是一次一个满意顾客建立起来的。

Poetry is perhaps what teaches us to nurture the charming illusion: how to be reborn out of ourselves over and over again, and use words to construct a better world, a fictitious world that enables us to sign a pact for a permanent and comprehensive peace ... with life.

Quality is not something you can add on to a product or service. It must be built in from the beginning.