1999年：贝索斯致股东信《尽管我们取得了不可思议的成就，但这仍然是电商发展史的Day 1》

The magical number seven, plus or minus two: some limits on our capacity for processing information.

领导力意味着即使不受欢迎也要做出艰难的决定。

我们讲述的故事塑造了我们生活的世界。

Now...for some reason, what I was doing seemed to... make sense to people. It was like an alarm went off in my head. I said, "Here's a guy that's got his act together. Here's somebody who has the answer." I'll follow you anywhere, Mr. Gump. So I got company. And after that, I got more company. And then, even more people joined in. Somebody later told me it gave people hope. Now, I don't know anything about that,

在每个故事中，都有一个等待被揭示的隐藏真相。

一个句子的意义不仅仅在于词语本身，还在于它所执行的言行行为。

我想卖出一百万张唱片，我做到了。我想获得白金唱片；我获得了。我从15岁开始就一直在不停工作。我甚至不知道如何放松。

I'm the reason your air won't move.

我从人群学习、得到很多借镜。