The rule, or measuring rod, which the behaviorist puts in front of him always is: Can I describe this bit of behavior I see in terms of "stimulus and response"?

The speech we hear is an indication of that which we don't hear. It is a necessary avoidance, a violent, sly, anguished or mocking smokescreen which keeps the other in its place.

The reality is: sometimes you lose. And you're never too good to lose. You're never too big to lose. You're never too smart to lose. It happens.