We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.

子张问：“什么是五种美德？”孔子说：“君子对人民施加恩惠，却不耗费财用；使百姓劳苦，百姓却无怨言；自己有所欲求却不贪婪；安宁矜持却不骄横；威严却不凶猛。”……子张又说：“什么是四种恶行？”孔子说：“事先不经教育，犯了罪就杀头叫做肆虐；不先告诫便要求有成效，这叫粗暴；发布命令迟缓，却突然限期完成，这叫残害人；同是给人赏赐，却出手吝啬，这叫只进不出的财务衙门。

Time is dead as long as it is being clicked off by little wheels; only when the clock stops does time come to life.

Life is a canvas, paint it with your colors.

Happiness is not something ready made. It comes from your own actions.

只要下定决心，你可以做到任何事情。