Profit is important, but purpose is what sustains a business long-term.

伤害我们的并非我们的遭遇，而是我们对此的回应。

Waste is a design flaw, and it's our job to fix it.

The only reason for time is so that everything doesn't happen at once.

1997年：贝索斯致股东信《吸引符合你价值观的股东》

The law, in its majestic equality, forbids the rich as well as the poor to sleep under bridges, to beg in the streets, and to steal bread.