创新不仅仅是技术的问题；它关乎改变思维方式，为后代创造可持续的解决方案。
置身于是非之外，评断是非才能客观；置身于利害之外，才能看清利害的变化。
Life has no rehearsal, every day is a live broadcast.
The most advanced machinery means nothing without the wisdom to use it responsibly for long-term soil health.
"The important thing in science is not so much to obtain new facts as to discover new ways of thinking about them."
用正确的眼光看，最平凡的生活也能变得非凡。
2000年：贝索斯致股东信《即使在最残酷的时期，也将努力把公司打造更具“重量”》