世界上充满了显而易见的事物，但人们却往往视而不见。

I like the idea of taking something that is familiar and doing something unexpected with it.

古代善于写诗的人，并不自认为是诗人。他们胸中所积累的，高深、广阔、悠远；而偶然通过诗歌表达出来，那么诗歌也因此变得高深、广阔且悠远。

Efficiency in farming is not about doing more with less, but about doing better with what we have.

世界上最好和最美丽的东西是看不见甚至摸不着的——它们必须用心去感受。

If you're not failing every now and again, it's a sign you're not doing anything very innovative.

We make up horrors to help us cope with the real ones.