关键是设定现实的客户期望，然后不仅要满足它们，还要超越它们——最好是以意想不到和有益的方式。
The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways.
Success is doing what you want to do, when you want, where you want, with whom you want, as much as you want.
We think in order to adapt.