If you want to build a great enterprise, you have to have the courage to dream great dreams.
如果你想建立一个伟大的企业，你必须有勇气去梦想伟大的梦想。
"The past is always with us, but it doesn't have to define us."
错误经不起失败，但是真理却不怕失败。
2011：贝索斯致股东信《自助平台，开启创新》
The permanence of certain urban artifacts gives them the quality of monuments.
The highest form of ignorance is when you reject something you don't know anything about.
我不会为了名利而失去自己。