透明度建立信任。从农民到消费者，每个利益相关者都该知道食物如何抵达餐桌。

能消除将要发生的事，遇到事情而能做弥补，事情发生后能挽救，这叫做达权，有才干。知道将来的事，做事有始有终，已成的事能知其中的变化，这叫做深思熟虑、有见识。

Trend-following is not such a good model. It’s simply eroded. Things change and being able to adjust is what made Mr. Simons so successful. “Statistic predictor signals erode over the next several years； it can be five years or 10 years. You have to keep coming up with new things because the market is against us. If you don’t keep getting better， you’re going to do worse.

如果你的目标不是盈利——而是要做大，获得快速增长，或者成为科技行业的领军者——你将会面临很多问题。

The only real progress lies in learning to be wrong all alone.

保持真实，永远不要让任何人黯淡你的光芒。