Understanding the psychology behind consumer behavior can unlock powerful strategies for marketing and product development.
译文：高看自己，事事就很难有长进；低看自己，事事就不能成功。赏析：不管何时，我们不能骄傲自大，目空一切，更不能自暴自弃，妄自菲薄，畏首畏尾。骄傲自满会让人失去理智，自轻自贱会让人失去自信，这两种极端的处事态度对我们的人生都是不利的。
创新不仅仅是创造新产品；而是重新思考我们如何解决问题。
People are curious. A few people are. They will be driven to find things out, even trivial things. They will put things together, knowing all along that they may be mistaken.
