Strategy is not about being better at what you do; it's about being different in what you do.

"Nothing is too high for a man to reach, but he must climb with care and confidence."

Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.

Every project is an opportunity to discover something new about how we live.

我们养殖的每一条鱼，都意味着少从野外捕捞一条。

译文：在事前考虑周全，做到未雨绸缪，做事时才不会出现意外和麻烦；事到临头才忧心忡忡，慌忙应对，结果就是无济于事。赏析：做任何事，我们都要提前谋划，凡事做最充足的准备，做最坏的打算。事到临头才寻求解决之法，为时已晚了。

We're not just making products—we're shaping the future of our planet with every decision.

The novel is the highest example of subtle inter-relatedness that man has discovered.

黄金法则就是没有黄金法则。