我们都被年轻时的自己的幽灵所困扰。
If you're not failing, you're not pushing your limits, and if you're not pushing your limits, you're not maximizing your potential.
最好的建筑是创新的。
Innovation is not just about creating new products; it's about rethinking how we solve old problems.
创新不仅仅是创造新产品；而是重新思考我们如何解决老问题。
1998年：贝索斯致股东信《保持对客户的恐惧》
爱我或者恨我，两者必有其一。一直都这样。有人恨我的比赛，我的狂妄自大；恨我的后仰投篮，我对胜利的渴望；恨我是一名老将，恨我获得过总冠军。恨吧，用你的全部心思去恨吧。然而也有很多人深爱着我，理由却和恨我的人一样。
建造就是在世界上表明立场。
The most important computer is the one that rages in our skulls and ever seeks that satisfactory external emulator. The standarization of real computers would be a disaster - and so it probably won't happen.
从法律中赚到的钱不会更多，但享受法律的时间会更少。