Ethics is the general enquiry into what is good.
The best leaders are those who listen more than they speak.《Leadership in the Modern Age》
预测未来最好的方法就是创造未来。
2016年：贝索斯致股东信《每天都要像创业的第一天那样》
If you're not making mistakes, you're not trying hard enough.
过去是一个异国他乡；他们在那里做事的方式不同。
The best architecture is the one that disappears, that is not noticed.
实现不可能的唯一方法就是相信它是可能的。
在将失败视为前进一步的环境中，创新才能蓬勃发展。
The challenge is to make the invisible visible.