"Every story has a beginning, a middle, and an end, but not necessarily in that order."

黑眼豆豆是一场运动，不仅仅是一个组合。

"A book is a conversation with the dead."

Let me be very clear: We at Apple reject the idea that the benefits of technology are limited to the privileged few.

We are what we repeatedly do. Excellence, then, is not an act but a habit.